M&S 100″ REAR PROJECTION SCREEN
Project Description
Working with one of our partners, we supplied and installed a 100″ DarkVue rigid projection screen, hanging of microwires in the window of M&S foodhall in the Westfield shopping centre, The aim was to achieve a floating 100″ display without taking over the window display with technology. Unlike a large plasma display this provided a high bright display without a large footprint.
UPDATE : Technology has moved on alot in 6 years and LED panels can make up a large display, where the install can be passed thru the small access spaces in retail windows - In addition to this the cost of LED and large format displays have reduced dramatically and now considered a better option against a short throw projector and rear projection screens
Project Details
Category : Rear Projection
Date : June 2014
Client : M&S
Location : Westfield White City
TAGS : Rear Projection. Window Display, Retail, Large format Display